Natalie SportelliSome thoughts on VC firms as brands during COVID-19Over the past few weeks, I’ve read dozens of articles on the role of brands during COVID-19. The coverage mostly hits on the same themes…2 min read·Apr 10, 2020--1--1
Natalie SportelliA few things I’ve learned about brand building in venture capitalSome observations on how VC firms are building their brands today and why it matters in the scheme of things.4 min read·Nov 22, 2019----
Natalie SportelliHow to get more people to read (and share) your contentWant more people to read and repost your work? You need to invest in building a distribution engine.4 min read·Nov 10, 2019--1--1
Natalie SportelliHow to overcome the fear of publishing your contentWhy (after the hard part: writing) can it be scary to hit publish? Here are some common hold-ups and how to combat them.4 min read·Aug 23, 2019--1--1
Natalie SportelliWhen it comes to creating content, why are we so hard on ourselves?Some thoughts/reflections/encouragement for all the folks out there creating original content.3 min read·Jul 31, 2019--1--1
Natalie SportelliWhy representation in content is so importantOn this blog I’ve talked about how to start writing if you’re not sure where to begin and how to find the best types of content for you…2 min read·Jun 7, 2019----
Natalie SportelliHow to find the content that works best for youWith content, what works for other people might not work for you. Here’s some advice to help you find the right medium to build your brand.4 min read·Mar 26, 2019--1--1
Natalie SportelliHow to start creating content if you’re not sure where to beginIf you’ve never created content before, putting yourself out there can be intimidating. Here’s why we freeze up and ways to get started.4 min read·Feb 13, 2019----
Natalie SportelliinLerer HippeauFounders, get yourself a content person alreadyConsumer-facing companies that want to produce content really need to commit to it to be successful. Here are some useful stats and tips.3 min read·Jan 10, 2019----
Natalie SportelliWe the Content CreatorsCompanies are racing to deploy thoughtful content strategies. Here’s how content creators can contribute without adding to the noise.4 min read·Oct 15, 2018--6--6
