Marius SheldonShould the EU be Growth Hacking its own election?The EU is using digital marketing to promote voter turn out. This may seem like a noble cause, but its intentions may be perverse.May 9, 2019May 9, 2019
Marius SheldonSpotify’s MarathonThe ability to outlast your competition is a core principle in business strategy. Spotify understands this more than most.Feb 8, 2019Feb 8, 2019
Marius SheldonSnap’s Herculean AmbitionsHaving achieved a seemingly wild valuation, Snap is now facing the wroth of the public markets. The challenges it faces are Herculean.Nov 16, 2018Nov 16, 2018
Marius SheldonSocial Media’s Sisyphean Task“But even this paramount trickster could only postpone the inevitable. Eventually Sisyphus was hauled down to Hades, where his…Aug 6, 2018Aug 6, 2018
Marius SheldonWhy Corporate Recruitment is Failing Graduates — And How Startups can HelpAs an undergraduate soon to leave university and trying to figure out what to do next, the traditional paths will probably seem like the…Mar 28, 20172Mar 28, 20172