Todd Wickersty – Medium

Todd Wickersty

A Better Loyalty Program for the Craft Beverage Industry

Visiting a brewery, winery, cidery, or distillery is as much about the experience as the beverages. Whether you visit for a special…

3 min readSep 1, 2021

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A Better Loyalty Program for the Craft Beverage Industry

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Todd Wickersty

Catawba Valley Ale Trail launches digital passport using LoyalBrew

We are excited to announce the launch of the Catawba Valley Ale Trail on LoyalBrew!

3 min readJul 30, 2021

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Catawba Valley Ale Trail launches digital passport using LoyalBrew

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Todd Wickersty

Introducing LoyalBrew

LoyalBrew was created by Storyware, a digital agency co-owned by Todd Wickersty and Page Wood. We’ve helped several beverage companies…

2 min readJul 22, 2021

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Introducing LoyalBrew

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Todd Wickersty

The Storyware Internship Experience

It’s been a while, but I still remember my time as an intern. Thankfully, my internships at PGA Tour Productions, ISP Sports, and Virginia…

4 min readJan 29, 2020

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The Storyware Internship Experience

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Todd Wickersty

WordPress, the CMS that Could

I built my first WordPress site for a client in 2006. WordPress has come a long way since then, but I get some of the same comments…

4 min readJan 15, 2020

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WordPress, the CMS that Could

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Todd Wickersty

Five Years on Slack: Our Rules of Engagement

This year marks five years since Storyware started using Slack. It has been a game-changer for our internal communication. Email traffic…

3 min readSep 26, 2019

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Five Years on Slack: Our Rules of Engagement

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Todd Wickersty

Introducing the New Storyware

We rebuilt Storyware from the ground up by evaluating — and in some cases — redefining our mission, vision, and core values.

3 min readSep 4, 2019

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Introducing the New Storyware

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Todd Wickersty

Live On Deck: Spring 2019

3 min readMar 21, 2019

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Live On Deck: Spring 2019

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Todd Wickersty

Five Years on Slack: Notifications that Inform Instead of Distract

This month marks five years since Storyware started using Slack. It has been a game-changer for our internal communication. Email traffic…

4 min readFeb 22, 2019

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Five Years on Slack: Notifications that Inform Instead of Distract

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Todd Wickersty

My 2018 in Live Music

27 live acts seen in 2018. Not too shabby for a 47 year old, father of 3 (thank you, Lisa). That’s down from 33 last year. Almost half of…

3 min readJan 2, 2019

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My 2018 in Live Music

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Todd Wickersty

Todd Wickersty

Cofounder of Storyware + Charlottesville Ale Trail. Formerly Musictoday, AOL, Accenture. Live Music Junkie. Hokie in Hooville. Most importantly, Husband + Dad.

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