I had a dream about Apple Car
Thoughts on Apple Car, Part 148
Five years ago, I started writing this blog. Five days ago, I had a dream about the launch of Apple Car.
It was not what I expected. Tim Cook launched it, sure, but it was in a smaller venue, I was present (again, it was a dream), and it felt more like an internal product presentation than a big Apple event.
The car wasn’t what I expected either. It was a small two-seater in a wedge-shaped design, that looked like it had a ton of leather wrapped around its body. It did not have a steering wheel, so I think it might have been a self-driving pod.
Contrary to my beliefs so far, this dream changed my perspective once again, and reignited my passion for the hobby of thinking about Apple Car as a lens for the future of the automotive industry.
What the rumors say
Also this week, rumors reignited. We will go over them in separate posts, but one thing is clear: Apple Car is still on.