If you are a product manager/owner/designer/user researcher, chances are that you may have found yourself in a situation like this once in your career.
We have an idea about a product and we want to make it based on different requests from our users. Since our users need it now, let’s start building to launch as soon as possible.
Since the pandemic has upended all normal operations, global organizations and businesses are scrambling to figure out business continuity measures. …
When humans think of the future, we often stick to the crystal ball mindset — there is but one future to predict. We then either divide ourselves into pessimists, dreading a doomsday scenario or denialists who don’t acknowledge change and carry on with a vision of a rosy future- as if the world is going to be same however we treat ourselves and our fellow planeteers.
In short, we tend to see it in black or white - a binary.
Most of the times it is not.
Futures thinking — note the “s” — is not an emerging trend or a fad. The central idea has been around for decades - inspiring artists and authors to craft and create alternative future realities of the world we will live in. …
The COVID-19 pandemic has pushed a lot of research from the field to remote. And there have been many articles shedding light on how to tweak or adapt research methods to online and virtual tools.
For most of my projects, I am a user research team of one and my research audience is spread throughout the world. Even before the pandemic pushed us into our home offices, I could not afford, both financially and time-wise, to travel and conduct qualitative user research in the field. So most of my research gets conducted through the beautiful and enabling world of the internet -with me recruiting, communicating and conducting the research online. Although there are lots of articles that discuss the right methodologies and their virtual adaptations, sometimes you are looking for some basic aspects to start with that they don’t seem to shed light upon. …