The Impact of White Space in UI/UX Design

Manab J Kharkatary
0707 Digital Agency
2 min readFeb 3, 2022

White space, or “negative space” as it is alternatively called, is a crucial component of UI/UX and web design. This blank background can act both aesthetically and functionally to help create emphasis on particular parts within your page’s content without overwhelming its user with too much information at once.

White space isn’t really about the color white though; it can be any color. Its main purpose in design is to provide balance and harmony between content and graphics with its clean presentation and create better user experience.

White space can be broken down into four categories, each of which is applicable in different design arrangements. These are:

  • Micro: The white space used between lines and paragraphs, including image tags, for better readability.
  • Macro: The negative space used between the content and its heading and the design elements for a more orderly appearance.
  • Passive: The space applied between the words in lines or the area around your logos and design elements.
  • Active: Mostly aesthetic in nature, this white space is used to infuse better structure in the page to make it easy on the eyes.

Impact of white space in design

The advantages of applying white space to your webpage design are manifold, but here are a few:

  • It helps in striking an immediate balance between everything on that page, including the background, thereby improving user experience.
  • Users find it much easier to follow the flow of the content as the empty space creates the effect of natural pauses that one needs for readability.
  • Users will stay longer on your pages as the negative space keeps their focus strong.
  • Your webpage layout is much neater and organized when you include white space in the layout design.

Find out more about the impact of white space on UI/UX design, including its benefits, which white space to use and how to use it.

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Manab J Kharkatary
0707 Digital Agency

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