3 to read: The media masters of Facebook (whom you’ve never heard of) | Gawker postmortems | 98 things Facebook knows about you
By Matt Carroll <@MattatMIT>
- The masters of Facebook’s poli-media machine (whom you’ve never heard of): A fascinating peek at a subculture of sites that are great at getting their political messages in front of you. These are the real masters of Facebook. And you have no idea who they are. From the NYT mag’s John Herrman.
- Two interesting Gawker postmortems: Never mind Peter Thiel. Gawker killed itself. “Gawker has inspired plenty of laudatory eulogies, which is interesting, since it primarily traded in muck.” A blistering takedown by Simon Dumenco of AdvertisingAge. And Some questions for those who are cheering Gawker’s demise: Hard, sobering questions about what this means for newsrooms in the future, like: Who’s next? An ugly legal chapter may be opening up against newsrooms. By Trevor Timm for Freedom of the Press Foundation.
- Facebook knows *what* about me?: Everyone knows that Facebook knows a lot about its users. Here are specifics — 98 data points (sometimes wrong) that Facebook knows and uses for ad targeting. Alls I can say is: Yikes. Great story by the WaPo’s Caitlin Dewey.
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Matt Carroll runs the Future of News initiative at the MIT Media Lab.