HR Analytics: What THEY don’t want you to know.
Summary: big solution providers are keeping you in the dark. They are telling HR teams that the only way to get analytics is to buy a big, expensive system. In a workshop last week I heard an HR Director complain that HR Analytics is too expensive and complex to setup — what he didn’t know is that he was talking about the past. Faster, affordable, new technologies are emerging.
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A Sudden Revelation
Last week I discovered something significant about HR Analytics — it was THE problem. A barrier that prevents organisations from accessing People Insights. What exploded my brain was that this barrier is an illusion created to protect the interests of big solution providers.
No I’m not paranoid. I do not believe in the Illuminati or global conspiracies and I’m quite convinced that man did indeed go to the moon. But I also believe that it is natural for businesses to protect their interests. This is a normal, legal activity typically achieved by promoting the benefits of their products (or sometimes illegally — see Volkswagen) over other, competing products. But sometimes the noise created by spending millions on marketing can drown out a simpler, better alternative.
So, let’s return to the moment of my realisation. I was in a workshop with various HR teams to discuss ‘People Measurement’. An HR Director from a major employer was speaking about his experiences: “We’re stuck in catch-22. We need to justify a major, six figure investment in HR Analytics but we don’t have a business case! We can’t invest to get better data unless we can prove its value BUT we can’t prove its value without better data!”. And all of a sudden it was clear to me.
The problem with HR Analytics is the perception that it is expensive, takes a long-time to setup and is incredibly complex. I’ve checked, most HR teams have the same view — this perception is actually a widely held belief. Why? Because that perception is the reality when you implement analytics with a big solution provider — the guys who built your HRMS system.
But that’s old technology. There are new HR tech companies — disclaimer, we areone of them — who are able to completely change the HR Analytics paradigm. It is now possible to setup HR Analytics in a single day, with minimal cost and without IT support. What’s more, the quality of insight into employee data is significantly better than anything previously available.
So here is THE problem. HR teams perceive huge challenges associated with HR Analytics that don’t exist when you use the latest technology. Sadly, the only people shouting about the benefits of new technology have small marketing budgets and their message remains hidden. So the myth continues and the Big Solution providers continue to overcharge for complex, old systems.
After the workshop, I found the same HR leader who was earlier lamenting the cost and complexity of HR Analytics. I explained that it didn’t have to be difficult. We could help him create People Insights quickly, simply and affordably. He looked at me quizzically “Really? How is that possible? It’s too good to be true!” It seems the perception of complexity and cost built by large marketing budgets are stubbornly difficult to change.
A Challenge and Offer
If you also think this sounds too good to be true, challenge us. We’re offering completely free use of our software for 30 days to any organisation of more than five hundred people. There’s no risk or cost, just an opportunity to get ‘Instant People Insight’.
After 30 days, if you like it, keep it and pay us what you think it is worth. Choose a price, we’ll commit to it. If you don’t like it, what have you lost? We’ll commit to this for the first ten companies who say hello@qlearsite.com. All we want is your help in challenging the perception!
Go to Qlearsite for other resources and the original article.