“Never go to excess, but let moderation be your guide.” -Marcus Tullius Cicero We have probably experienced how harmful it can be to have too much of a good thing in our daily lives. …

Once you have created a unique, well-designed product, this does not mean it will stay in that way forever. Digital products are basically living organisms. …

The SaaS market is a rapidly evolving market in every way, such as the demands, the technology, the products. Even the growth strategies for SaaS companies are changing. What is once beneficial might not be enough for a SaaS company to sustain growth currently. As the traditional growth strategies become…

In today’s world, customers’ preferences and their needs change rapidly, and consequently, the demands in the market are altered. As the demands are altered, the competition between the suppliers of the market increases drastically. During this competition, businesses generally make the mistake of believing a quick launch of the product…

“Some debts are fun when you are acquiring them, but none are fun when you set about retiring them.” — Ogden Nash We are all familiar with the concept of debt. At any point in our lives, we might have to borrow some money from somebody or some institution, like…

What is Form UX? Why Does Form UX Matter? User Experience (UX) should be one of the main focus points of a product because UX covers all the interactions between the users and the product/service. When the company provides a beneficial and meaningful UX to the users, the result is satisfied users that convert. …

How can you calculate whether you are on the right track for achieving the goals of your SaaS startup or company? This question might seem absurd at first because of referring to an abstract concept like “calculating the goals,” but it is not. …

The value of a Software as a Service (SaaS) product comes from its service, which is the medium for users to solve their problems. However, the users usually do not think the SaaS product is helpful to them or solve their problems straightforward when they start to use the product…

You want your SaaS business to attract new consumers and If you want to continue attracting new consumers, you must invest continuously in your business. To achieve that, you found that the answer was User Experience Design, shortly UX Design. …