4thTech 2021 Retrospective: Events, DEV, Partnerships, Stats …

4thTech
/4thtech
Published in
6 min readJan 5, 2022

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The year 2021 was quite intensive for the 4thTech project, as it turns out, 2021 became the year of the project recognition. It is a year when 4thTech 2.0 was released, showing the solution’s real potential in production. It is also the year of the dChat birth (i.e. Solana on-chain messaging protocol) and the year of quite a few new partnerships. In 2021 4thTech attended several events, participated in the Solana Ignition Hackathon, showed a staggering development deployment track, deployed a rebranding and re-design campaign, released a new home page and much more. To best put it into perspective, let’s dissect the main events chronologically.

March 2021

In March, 4thTech successfully applied to Polkadot Decoded with “The Importance of Multi-Chain Deployment when dealing with Blockchain Applications” talk. It was a perfect project awareness event that included community voting, and community marketing and built 4thTech recognition in the Polkadot ecosystem.

*Event tweet: https://twitter.com/4thtechProject/status/1370315866122944512?s=20

March 2021

On the 25th of March, 4thTech was presented at the Blockchain Adria conference. Blockchain Adria is a leading blockchain hub in South-Eastern Europe. 4thTech initiative head, Dr. Rezun talked about Blockchain Enterprise Adoption using 4thTech eDelivery data file exchange as a use-case.

*Conference video: https://youtu.be/j51s-f2ktgE

April 2021

At the beginning of April 2021, 4thTech announced a partnership with the DOF group. The aim was to build the foundations for the projects; (1) branding; (2) graphic design; (3) web design; (4) social marketing, and; (5) video promotion. First results manifested in the form of 4thTech’s new logo. By the end of the year, most of the designs and strategies were implemented.

*Medium article: https://medium.com/the4thpillar/the-re-design-2-0-eb3d1f87b982

April 2021

On April 9th, the 4thTech 2.0 was launched. Version 2.0 added the Edgeware Substrate support. The codebase was rewritten with TypeScript and has overgone the crucial performance upgrade from Vue 2 to Vue 3. This massive update transported 4thTech from the MVP version to the production version and enabled the foundation for future multi-chain development. Partnership with Edgeware was announced and the project was presented to the Edgeware community.

*Medium article: https://medium.com/the4thpillar/4thtech-2-0-update-crucial-adoption-leap-forward-b0823a1b7b5b
*Reference link: https://edgewa.re/partners

April 2021

In April 2021, 4thTech organized a live round table event to discuss the topics of 4thTech 2.0, on-chain data file exchange, blockchain adoption and multi-blockchain application advantages. With a total of six speakers and Thom Ivy from Edgeware as a special guest, the event had over 700 live viewers and is gaining additional traction on various channels from YouTube to podcasts.

*Round table event video: https://youtu.be/FQ8SyGiyXfA

April 2021

On the 30th of April 2021, 4thTech appeared in Edgeware AMA discussing Web3 transformation across the Edgeware ecosystem.

*Event tweet: https://twitter.com/EdgewareDAO/status/1387384228799676417?s=20

July 2021

In July 2021 the project in collaboration with the DOF group announced a rebranding, redesign and a new official domain 4thtech.io.

Event tweet: https://twitter.com/4thtechProject/status/1421090786872078343?s=20

August 2021

In August the 4thTech team made a Blockchain Recorded Podcast appearance. The blockchain industry talk was focusing on data decentralization, data privacy, Layer 2s and more. Up to this day, the podcast has over 500 DLs and is still gaining traction.

*Podcast link: https://blockchainrecorded.com/4thtech-talk/

August 2021

In August 2021 DOF group started the production of the 4thTech Showcase & Tutorial Series. When fully released, the Video Series will simplify product usage and stimulate adoption. The upcoming series of videos is a visual conclusion of what 4thTech has achieved thus far: a fully operational web platform with all its services in a new light. The series was developed over the course of almost 3 months, with over 100 hours so far dedicated from script to video. We used elements from previous promotional videos as well, to continue telling the 4thTech Multiverse story, and focused on using an original soundtrack. A beautiful voice was added to better emphasize the platform’s key features. After thousands of files and autosaves involved, multiple animation software and techniques as well as countless brainstorms and revisions, the story got itself a new chapter: “What is 4thTech & How to use it?”.

*FOURdx Video Showcase & Tutorial: https://youtu.be/bAFYp-ZmvkA

September 2021

In September the 4thTech CTO Denis Jazbec made a Blockchain Recorded Podcast appearance. The Talk reveals the thought process of Denis Jazbec covering blockchain as a fundamental technology breakthrough for humanity, the importance of data privacy, data decentralization and decentralized data cloud storage solutions. Up to this day, the podcast has over 400 DLs and is still gaining traction.

*Podcast link: https://blockchainrecorded.com/september-talk-with-denis-jazbec-episode-03/

September 2021

On the 17th of September, 4thTech announced its Solana Ignition Hackathon participation with two submissions; (1) FOURdx, Solana wallet-to-wallet data file exchange and; (2) FOURim, Solana on-chain wallet-to-wallet short messaging.

Both submissions made it to the finals, yielding an ongoing working 4thTech/Solana relationship leading to FOURdx & FOURim MainNet deployment in Q1 2022. When deployed, 4thTech will be revealed and opened to the vide Solana community.

*Medium article: https://medium.com/the4thpillar/4thtech-entered-the-solana-ignition-hackathon-with-fourdx-fourim-ec553c8b2662

September 2021

On the 27th of September, 4thTech attended the Edgeware builders call, where the discussion covered open technical issues, cross-chain interoperability and future development. This was another opportunity, where 4thTech was additionally presented to the more and more growing Edgeware community.

*Builders call: https://youtu.be/_-ayqx3StIA

November 2021

On the 5th of November, the DOF group presented the first design announcement template that was synced with the new overall 4thTech look. The template later evolved into several different templates used in news or article announcements.

November 2021

On the 5th of November 2021, 4thTech returns to Blockchain Recorded Podcast and talks about their Solana Ignition Hackathon experience, FOURim (on-chain instant messaging protocol) and other current topics. Up to this day, the podcast has reached over 400 DLs and is still gaining traction.

*Podcast link: https://blockchainrecorded.com/solana-ignition-hackathon-the-4thtech-experience/

2021 Stats

Awareness promotional activity is not measured only by events, but also by created content. In the year 2021, the 4thTech team and partners produced and created 22 project-related videos, wrote 23 Medium articles and published 3 research papers. The year 2021 was also the year of the 4thTech wiki as it grew exponentially. Available publicly as a website or database developed collaboratively by a project team, the wiki project documentation library serves as a guide for developers and solutions users that are getting started with 4thTech. The last count resulted in over 15.000 words written on over 70 pages, while the wiki structure exceeds 100 chapters.

There were also other activities running to boost the project’s image and increase awareness such as; (1) Blockchain Recorded Podcast sponsorship, which produced 36,9K Twitter impressions of the @4thtechProject brand handle, reaching the communities of the podcast guests that would be otherwise unreachable; (2) CML partnership, include banners, community marketing and other promotional activities and brought 92,4K @4thtechProject Twitter handle impressions.

*Reference link: https://blockchainrecorded.com/
*Reference link:
https://www.coinmarketleague.com/
*Wiki link:
https://wiki.4thtech.io/

All 2021 promotional and development activities combined produced quite impressive recognition and promotion results. We used impressions as a common cross-channel constant. According to Twitter analytics for @4thtechProject, promotion and awareness activities produced 499,7K impressions during the year 2021 with a decent engagement overall percentage. According to Medium analytics, there were 25.398 article views, with 4,536 minutes read in the last 90 days of 2021. LinkedIn analytics shows under 10K impressions in the year 2021, while Facebook reached under 5K people. It is clear that Twitter holds the torch, so it is only logical that it gets the most attention. As the year 2021 was the year of recognition, we are working towards the year of adoption. With Solana FOURim & FOURdx MainNet deployments in Q1 2022, 2022 could be the year of adoption.

*Twitter: https://twitter.com/4thtechProject
*LinkedIn:
https://www.linkedin.com/company/4thtech

Disclaimer

All content provided herein, including but not limited to text, graphics, logos, and images (the “Content”), is the property of Block Labs Luxembourg S.a r.l., a legal entity established under the laws of the Grand Duchy of Luxembourg, registered with R.C.S. Luxembourg under N B263508 at the following address: 41, rue du Puits Romain, z.a. Bourmicht (Atrium Business Park), L-8070 Bertrange, Luxembourg (the “Company” or “we”). It is protected by copyright and other laws that protect intellectual property and proprietary rights. You are granted a non-exclusive, non-transferable, revocable license to access and use the Content for the sole purpose of obtaining information about the 4thTech technology and other educational purposes. We have done our best to ensure that the Content is accurate, updated, complete, and provides valuable information, but neither do we guarantee nor take any responsibility for its accuracy and/or completeness. The Content is not intended as, and shall not be understood or construed as legal, financial, tax, or any other professional advice, sale or offer for sale of any securities, and/or crypto-assets. The Company is not engaged in rending of and/or is not licensed to render any of the crypto-asset services and/or financial services, such as investment or brokerage services, capital raising, fund management, or investment advice.

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4thTech
/4thtech

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