CNA — Speaking Exchange
Language school connects Brazilian students with seniors in US retirement homes.
Such a simple and wonderful idea from FCB Brazil & CNA language schools. The best ideas come from a human truth and this project is a perfect example of that. Young Brazilian students want to practice their English and many elderly people in retirement homes simply want other people to converse with. Combine those two facts with videochat technology and you get the Speaking Exchange project. As the video describes:
FCB Brasil and the CNA language school network are launching the Speaking Exchange project, which connects CNA students in Brazil with Americans living in retirement homes. This meeting is carried out via an exclusive digital tool that uses video chat technology to bring the students face to face with Americans.
So good. Have a look at the case study below.
