Perch

654 Chenery Street, San Francisco, CA 94131

Vincent Serritella Studio
52 Pick Up
3 min readOct 5, 2015

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It’s here, the final installment! Week 52 and I’m excited to visit Perch, an urban gift and home accent store, located in the Glen Park neighborhood of San Francisco. When I arrived I was immediately greeted by Michael, a friendly employee who encouraged me to take my time and explore at my leisure. I browsed the shop and was pleasantly impressed to see the diversity of products they carry.

When I spoke with one of the owners, Zoel Fages, I learned more about his passion for the community and his shop. At a time when almost any product can be found online, Zoel and co-owner Sue Puhlhorn wanted to create a place where they could personally introduce their customers to all of the things they love. Zoel and Sue decided to take a leap of faith and open their brick and mortar location 7.5 years ago, with the goal of creating an environment that reflected their collective love of things both modern and vintage, local and international. They support and feature over 20 local designers who create jewelry, bags and art.

Over the course of a year, this project inspired to me to learn more about what makes up the fabric of the San Francisco Bay Area. Especially at a time when so many big box stores have moved into cities, these small shops and their owners make communities unique both to the local residents and tourists visiting. I’d like to see folks like them thrive and continue to have the courage to open up shops and follow their dreams. I hope 52 Pick Up has given you a little insight into how much determination and discipline it takes to open a small business, and the same time I also hope this project has given you the inspiration and motivation to follow your own passion.

On your next visit to Glen Park, stop in, browse awhile, linger if you like, and pick up this week’s art! Also, tune in for a final recap of 52 Pick Up next week! :)

From Perch

As we head into our 7th year, our commitment to our customers remains the same: We’re here to help you find the perfect treat for yourself, or that unique gift for the special someone in your life. We’ve got great products curated from local and international sources aimed to please and a commitment to service aimed at making your shopping experience fun and easy, whether you come to us in person or to our website.

Hours of operation: Monday–Saturday 11-7:00pm, Sunday 12–5pm

Week 52 Art

Free Drawing #52, 8 x 6 inches, Flashé on dura-lar

If you would like to receive notifications when a new article and/or piece of art is uploaded weekly, be sure to follow the collection at 52 Pick Up.

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