Top Clothing Retailer BAON Joins 7Seconds’ Ecosystem
Major clothing retailer BAON has struck a partnership deal with 7Seconds, joining our already impressive list of partners.
Thanks to the deal, BAON’s online customers will be able to benefit from 7Seconds’ credit platform, choosing an offer with the best terms and lowest interest rate from several options offered by lenders in 7Seconds’ ecosystem.
“BAON’s interest in collaboration with the 7Seconds platform testifies to the fact that cutting-edge digital technologies are in high demand in the POS lending segment,” says Alexei Chalenko, 7Seconds’ founder and CEO. “In the contemporary world, traditional lending tools are no longer effective.”
“Thanks to digital technologies, such as artificial intelligence, neural networking and blockchain, we will be able to offer BAON and our other retail partners a much more convenient model for engagement with their customers,” he adds.
BAON is one of the largest players in the midrange clothing segment. The BAON brand originates from Sweden. In 2010, it was relaunched in Russia. Currently, BAON runs over 150 clothing stores in Russia and CIS states.
The list of 7Seconds’ retail partners already features electronics manufacturers Samsung and Bork, online gift store LeFutur, electronics retailers Ulmart and SoundProLab and oil giant Lukoil.
Among the lenders in 7Seconds’ ecosystem are Alfa Bank, Vostochny Bank, Credit Europe, Russian Standard, Pay P.S. and Tinkoff.
