Mind Games: How Social Media Algorithms Manipulate Our Emotions

Roy Lam
6 min readApr 25, 2024

In the vast digital playground of social media, we are unwitting participants in a grand psychological experiment, with our emotions and behaviors subtly influenced by the algorithms that govern these platforms. These intricate lines of code, designed to keep us engaged and hooked, have become masters of manipulation, tapping into our deepest desires, fears, and insecurities with uncanny precision.

Photo by 愚木混株 cdd20 on Unsplash

Behind the seemingly innocuous feeds and newsfeeds lies a complex web of data-driven strategies, tailored to exploit our cognitive biases and shape our perceptions of reality. From the carefully curated content we consume to the interactions we have with others, these algorithms are silently pulling the strings, orchestrating our online experiences in ways that can profoundly impact our emotional well-being and decision-making processes.

In this exploration of the mind games played by social media algorithms, we delve into the psychological underpinnings of this digital manipulation, unraveling the intricate tactics employed to keep us hooked and the potential consequences of this emotional manipulation on our mental health and social fabric.

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Roy Lam

Simplifying AI & psychology insights. 😌 Decoding tech’s impact on life daily. 🔍For collaboration: 13032765d@connect.polyu.hk.