Sophie BatesThe monopoly of independent content marketing magazinesThe internet has changed the way we consume content, and no other sector like the publishing industry has felt this change in quite the…Dec 13, 20181Dec 13, 20181
Sophie BatesPersonalised books the cure for low attention span in childrenWhen I was a child I wanted nothing more than my own personalised story book, well thanks to the declining attention spans of children…Dec 13, 20181Dec 13, 20181
Sophie BatesIf you go on holiday and didn’t post a photo did it really happen?Marketing is a key part of any business but, has changed dramatically in the past 100 years; innovative marketing campaigns are having to…Dec 13, 20182Dec 13, 20182
Sophie BatesEducational Publishing: Is Microsoft pushing educational publishers to become digital…Microsoft’s move into educationDec 13, 2018Dec 13, 2018
Sophie BatesAugmented reality the new reality of trade publishingGeneration Z has led to a community of children who have been using the internet since a young age. Getting children from this generation…Dec 13, 20181Dec 13, 20181
Sophie BatesThe Artificial Intelligence Legal system a dystopian novel in the makingThe legal system is one of the core pillars in today’s society and has been throughout history. It is there to deliver justice for all…Dec 13, 2018Dec 13, 2018