Creating Usability with Motion: The UX in Motion Manifesto
Issara Willenskomer
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Issara, I really really wanted to read this article because it sounds like you have some sound advice but the constant animations of the examples you embedded made it unusable to me. #ironic

Perhaps you could have the user initiate a non-infinite loop demo if they’re interested? If you do, please let me know and I’ll be back to read it!

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