As I emerge from my 500 square foot studio “shelter” for a rare mad dash in and out of CVS in search of the mythical Clorox Wipes or an early morning walk for sanity — scarf on, wipes in my pocket, and gloves at hand — I look to the people I zig-zag around for solidarity. That smile that says, “Yep, I’m right here with ya. We are not giving up. Ever.” That’s New Yorkers. We come together when our city is threatened. We hit the pause button on our race to make our mark to stand united and strong…


It’s our 4th year of Forty Women To Watch Over 40 — thousands of nominations and 121 honorees later I like I have learned something from every winner and all the nominees. So does my co-founder Whitney Johnson.

We’ve discovered women disrupting on their own terms…the ones that slip through the cracks of the typical media coverage.

We ask nominees to explain how they qualify on three criteria — disrupting professionally, reinventing personally and innovating around mentoring or being a role model. That’s why I feel like I know all the women who have been part of this community. …


10 Reasons to Nominate Someone for 40 Women To Watch Over 40

The 40 Women To Watch Over 40 list celebrates women who are reinventing, leaning in, and creating momentum that will be felt by those beyond their community and field of work. Now in its 3rd year, Forty Women to Watch over 40 was created by Christina Vuleta and Whitney Johnson to raise awareness that innovation gets even better with age. Here’s why:

1. To give younger women visibility to a more diverse set of role models …

These are the role models that young women need to see…


40 Women to Watch Over 40 Who Put Age Stereotypes In Their Place

Co-authored by Christina Vuleta & Whitney Johnson

Mid-Life Crisis. The phrase typically conjures up new hairstyles, fast cars, tennis pros, a new job or younger spouse, possibly collateral damage, broken dreams and dead ends. Mid-life can be a crisis, but it can also be an opportunity. The fiction is that forty is past your prime. The fact is that it can be the beginning of your most productive era.

Three years ago, Whitney Johnson was just getting ready to publish Dare Dream Do and had shifted her focus from funding companies engaged in disruptive innovation as President of Clay Christensen’s…


The Twin Towers were my beacon…calling me to keep going.

Wednesday morning after I wrote my daily blog post I sat and thought about if — and what — to tweet about 9/11. I couldn’t. While so much of what happened on 9/11 transpired in an instant, there is nothing to commemorate it that can be contained in an instant. It will forever be a part of each of our individual and collective history as New Yorkers and Americans. There was nothing I could say. I left Starbucks, my computer silent.

As I left I walked down Greenwich Street – the street I lived on when I first moved to…


My earliest memory is standing in the driveway of my childhood home being asked, “What do you want to be when you grow up?” Without hesitation I answered, “Princess”, with a capital P.” I can’t recall exactly why, but I do know it had more to do with wanting people to listen to me than wanting a pink dress and a Prince Charming. The seven dwarves to manage was just fine. And maybe the shoes. At that time Princess was the only leadership “title” I could think of. I certainly didn’t know what a CEO was.

Later, the answer became…

Christina Vuleta

Co-founder & CGO, Mindalt, brand innovator, community builder, & generational expert. Founder of Break the Future. 40:20 Vision and 4o Women To Watch Over 40.

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