Randy Fougere – Medium

Randy Fougere

Randy Fougere

SharpSpring Marketing Automation: Our First Few Months

We have just finished our first full quarter using the SharpSpring marketing automation platform, and are very pleased with the results so…

Dec 22, 2016

SharpSpring Marketing Automation: Our First Few Months

Dec 22, 2016

Randy Fougere

28-Point Email Checklist: Don’t be Afraid of Mass email, Be Prepared!

Everyone has done it. You send an important email, and something just doesn’t feel right. Now long gone, you instinctively open it to…

Dec 2, 2016

28-Point Email Checklist: Don’t be Afraid of Mass email, Be Prepared!

Dec 2, 2016

Randy Fougere

Content and Delivery: Build Them Both or Don’t Bother!

What’s more important — content or delivery? The reality is you can’t have one without the other. It takes content and delivery together to…

Nov 21, 2016

Content and Delivery: Build Them Both or Don’t Bother!

Nov 21, 2016

Randy Fougere

11 Great Reasons to Outsource Your SMB Marketing

While marketing isn’t easy at the best of times, SMB marketing in the early stages can be the biggest challenge of all. According to a…

Sep 15, 2016

11 Great Reasons to Outsource Your SMB Marketing

Sep 15, 2016

Randy Fougere

Time Management: Eight Tips Learned in “The Trenches”

Does time management seem to be a constant battle? Do you oscillate between feeling organized one day, to a state of total disarray the…

Aug 23, 2016

Time Management: Eight Tips Learned in “The Trenches”

Aug 23, 2016

Randy Fougere

CASL and B2B Marketing — What You Need to Know!

Ever since Canada’s Anti-Spam Legislation or CASL came into effect, it has been a source of fear and loathing for Canadian marketers…

Aug 16, 2016

CASL and B2B Marketing — What You Need to Know!

Aug 16, 2016

Randy Fougere

Increasing Sales: The Marketing Metric That Really Counts!

For years, I have heard the debates about where the line should be drawn between sales and marketing. In fairness, marketing is often…

Aug 13, 2016

Increasing Sales: The Marketing Metric That Really Counts!

Aug 13, 2016

Randy Fougere

Turn Marketing Process into Competitive Advantage

I’m sure some people saw the words “marketing process” in the title and quickly hit the back button. But if you’re still here, it probably…

Aug 11, 2016

Turn Marketing Process into Competitive Advantage

Aug 11, 2016

Randy Fougere
in
Stronger Content

B2B Marketing Fundamentals — It Simply Won’t Work Without Them

Building an effective B2B marketing program can be a long, tough road. But, when investments are made, you do the right things, and you…

Aug 6, 2016

B2B Marketing Fundamentals — It Simply Won’t Work Without Them

Aug 6, 2016

Randy Fougere

Segmentation: The Starting Point of Effective B2B Marketing

When it comes to factors that accelerate growth in a B2B business, one of the most powerful is having well-defined market segmentation. Big…

Jul 30, 2016

Segmentation: The Starting Point of Effective B2B Marketing

Jul 30, 2016

Randy Fougere

Randy Fougere

Passions: family, music, fitness, and #Think2Grow. We are a full-service #B2B #Marketing shop in the #Toronto area. Strategy ☛ Execution ☛ Results

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