Media Analytics + PrtSc + Beer: December 2016

After years of getting paid to do this, now I get to have fun freelancing

Get To The Point

Media Analytics in this discussion is comprised of several artistic and/or communication type formats: Audio, Video, & Writing. Each of the platforms I’ve selected and maintain in these fields offer tools not only in content generation, but user engagement and review. Numbers! With graphics!

So I did some quick & dirty Print Screen work with MS Paint to build three distinct Media Analytics examinations. All set to the same timeframe, sometimes intertwined. SoundCloud for Audio. YouTube for Video. Medium for Writing. Each gets a bit of context, Neato Bandito willing.

SoundCloud Stats

In 2016, SoundCloud is like a cork-board to pin things, projects, shit that might sample other works or be covers — basically anything that can’t be legally uploaded via DistroKid or another third-party rack-jobber who can get to iTunes, Spotify, Tidal and the rest. SoundCloud is important. The user base is massive, the uptime is consistent, the interface is plenty fine. I don’t pay for a Pro account, I don’t expect them to pay me for whatever I post and/or allow to be downloaded.

Look at all that Orange, and try not to act like Jeffrey Goines (it rhymes, trust me)

So that’s the overview, the breakdown by day in December 2016 and a useful top rank chart. As the first entry, I need to point out that some of the top tracks will have tie-ins or cross-over with YouTube and Medium. Lately I haven’t been very eager to upload to SoundCloud, but the “Christmas Song Sing Along” is new and shows a bit of interest. Promoted via Twitter, that’s it.

YouTube Analytics

If there’s one thing I believe about YouTube, it’s that it gets massive uploads of content per minute at a signal-to-noise ratio equivalent to if another dimension was sucked into a black hole and spit out into a supernova chain reaction of and — oh, sorry, basically it is the wasteland of “discovery” I think.

The percentage signs means this is serious business, like Rick Ross pistol whipping a gardner serious.

Those views at the top make sense — some correlate with SoundCloud and Medium. The ones at the bottom? .5% of a minute? Like a ring-tone? Damn. Well, it’s not like they’re hiding anything accounting wise, because I’m not getting anything by way of the YouTube channel itself: DistroKid takes my money and goes and gets my money where my money is owed, no matter how little, and I appreciate it.

Medium Stats

This entry should start off with a Hans Zimmer BWWWAAAAAAAAAAMMP for the meta-effect, but the onomatopoeia should do the trick. Yeah, writer jokes, worth every penny. Okay, I should really stop…take a look:

Wait, what?

Yeah I cheated on the Medium part because of how the Stats interface works. It gives a bar graph up top akin to SoundCloud, but doesn’t give any kind of useful summation. Considering I was productive this month, and a lot of what I wrote via Medium drove traffic to SoundCloud and YouTube, that overview is, without question, extremely useful in playing in my own sandbox. Do I feel bad that one piece did statistically poorly while another took off like a spooked deer? Hell naw!

I’m glad they got let loose! Thanks to the format of the platform, I’ve been able to interweave things in my December 2016 writings that draw upon other components from earlier in time. Not just other writings, but audio and video elements like citations. A tangled web I done gone weaved…

Twitter, HackerNews, ScriptRevolution, Reddit, & The AV Club

Unlike the mentioned trio of platforms, I don’t have the ability to use other very useful accounts, named above, in a similar fashion. However, I can absolutely point to them as contributors into a funnel toward my work. Each has earned a bit of context.

Twitter is Thunderdome meets Idiocracy.

HackerNews is a Think Tank of Barracudas with Lurking Whales.

ScriptRevolution is a Mission Statement.

Reddit is WYSIWYG+GIGO or GTFO.

As for The AV Club, they gave me a chance to show my appreciation for poetry by way of song and the National Football League…

Ah yeah you know
Look
We never know, we think — you know
Sometimes we get a feel
for a game
I mean, of course did not have any sensation
or feelings
That it coulda be like this
But I’ll go back to what I saw
on Friday
How hard they were practicing
The energy
— Phillip Lentronomus Simms

Dipping into the Block & Tackle mailbag

Conclusion

Fucked if I know. I got my JavaScript kick-in-the-ass-study-online-no-excuses text just after Christmas. That piece that took off wasn’t bullshit. I’ve looked at the numbers and now you’ve seen ’em too. I don’t see them as a report card, more like a windsock. Thanks for reading so far, and if I get traction in 2017 with my new objective, I hope to report back eventually…

…or not…