816 New York – Medium

816 New York

816 New York

How to get donors & supporters pumped about your nonprofit event

Whether you’re planning a fundraiser or a donor recognition dinner, nonprofit event planning must go beyond raising money. The best…

Nov 7, 2019

How to get donors & supporters pumped about your nonprofit event

Nov 7, 2019

816 New York

Extortion, Trolls, Poaching: The vengeful, desperate side of the gig economy

I’ve been broke. I’ve been filled with self-doubt. And I’ve taken some pretty crap gigs. But I’ve never gone full Trump over $250.

Nov 7, 2019

Extortion, Trolls, Poaching: The vengeful, desperate side of the gig economy

Nov 7, 2019

816 New York

When your brand becomes formidable

When you meet me, I might be quiet.

Apr 28, 2017

Apr 28, 2017

816 New York

A Moment with Dad

Today, we launched the new website for the NYC startup Bump2Beyond. The project had been interrupted back in the fall when a significant…

Jan 19, 2017

A Moment with Dad

Jan 19, 2017

816 New York

3 ways to rethink writing your website copy

There’s a lot of pressure from people in my industry to blast out content — any content, doesn’t matter what, just get it out there…

Jan 9, 2017

3 ways to rethink writing your website copy

Jan 9, 2017

816 New York

How to develop a Google Analytics measurement plan

Nearly everyone has Google Analytics installed, but knowing where to start with evaluating all that data can be overwhelming. Luckily…

Dec 20, 2016

How to develop a Google Analytics measurement plan

Dec 20, 2016

816 New York

How the 2016 Election impacts your 2017 marketing strategy

I wasn’t the only one watching with something like horror as the center of the country blazed red across the screen on Election Night. But…

Nov 22, 2016

How the 2016 Election impacts your 2017 marketing strategy

Nov 22, 2016

816 New York

Would You Pay $10K for This Business Strategy Advice? Andrew Carnegie did.

In the phenomenal book Good Strategy, Bad Strategy: The Difference and Why It Matters, author Richard Rumelt tells the following story:

Jun 30, 2016

Would You Pay $10K for This Business Strategy Advice? Andrew Carnegie did.

Jun 30, 2016

816 New York

What Does Your Logo Mean?

The Greek term logos has various translations — most commonly “word.” However, the diversity of the term can be seen in its various other…

Jun 21, 2016

Jun 21, 2016

816 New York

Look Before You Leap: Smart Brand Building for Small Businesses

The days of online shingle-hanging — simply throwing a logo and website online — are over.

Jun 7, 2016

Jun 7, 2016

816 New York

816 New York

816 New York positions nonprofits and small businesses to devise tangible strategy, launch timeless brands, and create consistent outreach. 816nyc.com

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