How are reads actually measured?
Christopher Morris

It is hard to give a lot of weight to the “reads” metric vs. views without knowing exactly what “reads” means. YouTube built a powerful platform because creators are confident that they can spend time creating their work and then receive transparent feedback on how people interact with their content. For example, you know that each view means a user watched at least 30 seconds of content.

Medium has designed and built a frictionless space for people to create and share their writing. I’m excited to see Medium continue to empower creators with transparency as it builds it’s platform.

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