Top reasons why you should use live video broadcasting

In today’s world, even if you think you are the first one to come up with an idea for the latest greatest app or think you have discovered the next new trend in social media, chances are you are probably very late to the party. These days you don’t want to be left in the dust.

It’s hard to know which way the wind will blow and it’s important to position yourself in the right place to reap the benefits of the next big trend.

Live broadcasting on a smart phone is 2015's latest and greatest. Of course, it’s taking time for people to figure out how it works, how it can benefit them and most importantly how to do it effectively.

Here are some very important reasons why you should be live broadcasting now if you are not already.

Another way to share your world

We have seen businesses grow exponentially using different social media platforms. Another platform means another way to reach out to even more people who could then be potential customers. Identify your demographic and know which social media platform they are using. A younger generation is looking for different ways to interact. They are moving away from Facebook. They are opting to use Twitter, Instagram and Snapchat. Live broadcasting seems like a natural option for them as well. Be prepared when people ask you about live video broadcasting. Don’t look confused.

Real-time interaction

How much fun will it be to to talk to users live instead of reading their reviews later or responding to their emails? Live broadcasting allows for in the moment feedback and interaction that can be very valuable. Users will be able to tell you if they like or don’t like your content which you can immediately respond to. Now your users know you are getting the message and that is important to them. They will be excited about this.

Create a new revenue stream

There will certainly be a revenue model coming with live video broadcasting. YouNow is already tinkering with this model and teens are flocking to it. Build up your users now, create unique and engaging content and be able to capitalize on opportunities to generate revenue for yourself or for your business. Partnering with big events like concerts or sporting events that can be managed by their staff can be great ways to get people to pay for content.

Thanks,

The AireLive Team