Alessandro OehyinThe AOFantasy Football — NFL’s fan engagement engineFantasy football has become a multi-billion-dollar industry in itself and developed into a critical engagement and revenue driver for the…Aug 30Aug 30
Alessandro OehyinThe AOParis Olympics 2024 — A testcase for financially sustainable GamesCan Olympic Games avoid overspend and be hosted in a financially sustainable manner or is that just an optimistic illusion?Jul 25Jul 25
Alessandro OehyinThe AOWimbledon — financials and facts of the most iconic tennis tournamentBreaking down what makes Wimbledon unique and the business behind this prestigious tennis tournamentJul 1Jul 1
Alessandro OehyinThe AOThe business behind the UEFA EURO 2024What impact does the EURO have on UEFA’s financials and how does it stack up against the other international football properties of…Jun 13Jun 13
Alessandro OehyinBeyond the ScoreboardF1 Monaco — Accidentally Ending up on a Driver YachtSomehow found myself talking to F1 Driver Felipe Nasr on his yachtMay 231May 231
Alessandro OehyinThe AOThe U.S. is taking over European sportsWhy are there more and more American owners in European football clubs, and why are games and competitions seemingly all desperate to be…May 21May 21
Alessandro OehyinThe AOHow the NFL Draft generates $200 millionThe NFL Draft is the main event in an offseason calendar that ensures the NFL continually engages its fans, maintains full media attention…Apr 241Apr 241
Alessandro OehyinThe AOThe business behind the Masters — leaving $300 million on the tableThe Masters provides a counterintuitive approach to staging a global sporting event, prioritizing control and quality over revenue…Apr 9Apr 9
Alessandro OehyinThe AOHow leagues use international games to boost their revenues and global profileInternational games are a great way for leagues to bolster their revenues, by growing a loyal global fan base and showcasing their…Mar 27Mar 27
Alessandro OehyinBeyond the ScoreboardHow a McDonald’s Cup Got Me to the Euros 2008 Semi-finalsWinning tickets from a tear-off on a McDonald’s cupMar 182Mar 182