1 minute read: 2016 most crucial trend in mobile.

The Trend

MICRO COMMUNITIES

What users care about

  • Finding the new exclusive cool spot
  • Authenticity (Real relationships with real people)
  • More control on content
  • Avoiding intrusive ads
  • Avoiding the noise (Only stories and people they really care)

3 apps to keep an eye on:

  1. Peach (http://peach.cool/)

2. Nextdoor (https://nextdoor.com/)

3. Blend (https://www.blend.la/)