Meet Yoma, your new best friend when it comes to finding learning and job opportunities while showcasing your skills. Yoma was designed specifically for young people who are eager to make the most out of their talents and interests.
The project brings together approved opportunity providers and offers a platform to create visibility for their respective opportunities. Youths are able to complete the opportunities and store these verified skills and qualifications in their digital CV backpack.
Yoma Technology
The technology is based on a self-sovereign identity (SSI) model, which leverages verified credentials that represent skills, education and work experience. A verified credential enables third parties to verify the validity of the credential, improving the legitimacy of the digital CV.
As a result, Youth are offered a portal to navigate various opportunities, and upon completion receive a verified credential. These credentials, along with self-attested information, form their digital CV.
This offers Youth a blockchain-verified digital CV, which increases validity, and therefore employability.
My role
Product Design Lead
Methods
- Stakeholder and developer collaboration.
- User research.
- User journey mapping.
- Wireframe and interactive prototype.
- User interface design.
- Developer collaboration to implement new UX flows and UI.
Discovery
- We gathered regular requirements by having discussions and workshops with country offices.
- We conducted user interviews and regular testing with Yoma youth.
- Additionally, we collaborated with third-party user research initiatives, such as the Vienna University of Economics and Business, to design for privacy.
The Yoma Persona
In partnership with the Trust Over IP Foundation, we focused on creating a persona centred around Inclusive Design. This means designing for human diversity in terms of ability, language, culture, gender and age.
Keeping the above research in mind, we redesigned the Yoma experience with the following features:
Personalisation
Youth can personalise their recommendations based on their chosen learning journey, and search for opportunities by topic.
Skill match job opportunities
Jobs are now recommended based on your skills match and learning pathway. Job categories are also available to help guide you and see what skills are in demand. If you don’t have the necessary skills to apply for your dream job, Yoma can recommend opportunities that will teach you those skills.
My Learning Pathway
Yoma can help guide you on your journey to your desired career path outcome and the opportunities that will get you there.
Verified CV
Stand out as an applicant with a verified CV of work experience, qualifications, and opportunities.
Opportunity Partner Portal
As an opportunity provider, you have the following features available:
- View and manage current opportunities.
- Add new opportunities.
- Manage and verify successful participants.
Participants
View participants across all opportunities or search and filter by opportunity. If necessary, applicants can be batch approved.
To be a successful candidate for a job, you need to adhere to the verification policy requirements set up in the Super Admin Portal.
What made the project challenging
- Working with new technology and its associated constraints.
- Not using overly complicated jargon that might confuse platform users.
- Working with multiple country offices with different requirements.
What made the project cool
- Advocating for data privacy in a world where identity fraud is rampant.
- Access to UNICEF partner contacts for information gathering and learning.
- Working with the Trust Over IP Foundation to feature Yoma as a working SSI use case.
- Getting to know the unique challenges of Yoma Youth and overcoming them with technology and innovation.
- Being the brand custodian for Yoma and maintaining a consistent brand presence, attributes, and tone across various public-facing media.