How to Gain Exposure as a New Writer
In the past month, I’ve gained nearly 100 followers on Medium.
Most of them have come in the past week since I was given “top writer” honors in Health.
I haven’t been writing content exclusively for Medium. I’ve been republishing stories that I’ve posted elsewhere, such as on Quora and on my blog.
But more people are discovering my writing because of it.
This is a strategy known as “repurposing content.”
It’s all about leveraging the work you’re already creating. I wish I had started repurposing content much sooner.
Still, I’m grateful for sites like Medium and Quora with large audiences that help give people like me more exposure.
Medium is a great platform for long-form writers.
You can publish content on your own account AND submit it to large publications on Medium simultaneously. It’s like guest blogging, but with less work required.
The engagement is very high because people on Medium are there to discover good writing and reward it with their time and attention.
In the past week, I’ve had a couple of people highlight sections of my writing, which is such an honor.
You don’t always have to repurpose written content on writing sites. I’ve been experimenting with repurposing my written content on Instagram as well.
If you are a writer, artist, or creator of any kind, don’t wait for your audience to find you.
Go find them.
Ramit Sethi says when you are first starting out, the best way to gain traction is to create remarkable content and “go where the fish are.”
It’s much easier to sell your products on Amazon where there are already millions of buyers.
It’s much easier to have your writing discovered on places like Medium than on your brand new blog.
The fish are already there.
In the words of Chazz Reinhold in Wedding Crashers, “It’s not even fair. It’s like fishing with dynamite!” (In animated Will Ferrell voice).
First published on Quora.