Thanks Bill, much appreciated! Perhaps I should have said that the marketer and technologist in me rejoices with the prospect of new technology advancements yet the prospect of million of jobs lost and social-economical chaos scares the hell out of the sociologist in me.
Giant online retail Amazon has just unveiled its ambitious Amazon Go store promising to rid us, busy urban consumers, of tills, checkout, long queues, and all these nonsensical time-consuming retail hurdles we allegedly face when shopping. It is powered by a state of art AI machine learning and computer vision recognition among other new technologies.
“The trouble with learning from experience is that you never graduate” – Doug Larson attributed, The Ship of Thought
In today’s business climate, customer journey is constantly evolving and the changes are not caused solely by new technologies. The secret to get closer to the consumer is by developing a culture of…