Apptica.comHow to Achieve a +700% Conversion Rate Using Playables: Strategies, Statistics & TipsDiscover the optimal methods for creating playable ads, their development process, and current statistics with rankings.Jul 29Jul 29
Apptica.comCurrent Trends in Mobile Advertising in 2024Uncover the newest data on creative content, efficient workflow methods, verified design techniques, optimization tips, and so much more.Jul 29Jul 29
Apptica.comLiveOps: Best Practices & MechanicsLive operations revolutionize how we view games and apps. Traditionally seen as standalone products, LiveOps shift the focus to continuous…Jul 18Jul 18
Apptica.comiOS mobile gamers across India and Southeast Asia in 2023A sneak peek into the minds of iOS mobile gamers across India and Southeast Asia.Apr 4Apr 4
Apptica.comState of the market in 2023. An annual analysis of app market and advertising activities.Explore how the app market evolved in 2023 through our latest report packed with market trends, charts, rankings, and insights from the…Feb 14Feb 14
Apptica.comFrom insight to impact: decoding success of in-app campaigns. Joint article with AdSkill.Want to promote your app effectively? Easier said than done! In today’s fast-paced digital world, in-app promotion has become an exciting…Dec 14, 2023Dec 14, 2023
Apptica.comMobile games: state of the market & playtime benchmarks, Q3, 2023. Joint report with Gamelight.Explore the state of mobile gaming in Q3, 2023. Together with Gamelight we have analysed data on 37 countries with a more detailed focus on…Dec 14, 2023Dec 14, 2023
Apptica.comApptica x UGC Ninja: Creative analyticsDeep dive into the dynamic world of User-Generated Content (UGC) like ads and the state of the advertising market in Q3, 2023 WW + USA.Dec 14, 2023Dec 14, 2023
Apptica.comMobile games: State of the market H1, 2023Discover the latest data and trends of mobile games in the first half of 2023.Dec 14, 2023Dec 14, 2023
Apptica.comState of the market: Puzzle Games in Q1, 2023Dive into the puzzle gaming with our new report. Check the data on top puzzle games and top performing countries in Q1, 2023.May 12, 2023May 12, 2023