Ahem. If Trump voters actually trusted the media, he never would have won. Trump received approximately 6 newspaper endorsements. Multiple reliable endorses of the Republican candidate (Dallas News etc) went for Hillary Clinton. Trumps base apparently do not (cannot?) read. Since Fox News would support Trump if actually did shoot someone in the Oval Office (“ He had to do it. . “), the whole media strategy argument you’re making is doomed to failure.