Pirate metrics — also known as the framework (Acquisition, Activation, Retention, Referral and Revenue), have become gospel for most startups, for good reason. By forcing startup teams to monitor each step in the customer journey, they indicate true business growth. However, many startups — especially early-stage startups — get stuck…


COVID-19 has quite literally brought the world to a halt. Like many, the Indian government moved decisively and in stages. A three-week lockdown of the country that began on March 25 has since been extended thrice, to the end of May. The lockdown resulted in some unintended consequences: over 100…


The GSMA’s recently launched 2019 State of the Industry Report on Mobile Money highlighted a major milestone that the industry crossed last year: more than 1 billion mobile money accounts.

For the first time, digital transactions represent the majority (57%) of mobile money transaction values. A larger proportion of money…


November 24, 2016 | Mobile Money | Global | Arunjay Katakam

Mobile credit and savings services have been gaining traction using different models all of which require a credit or savings provider to partner with a financial institution — be it a bank, mobile money provider or MFI. However, in…


February 11, 2016 | Mobile Money | Global | Arunjay Katakam

In the past five years, more mobile network operators have successfully scaled their mobile money services based on an agent-based model, helping increase financial inclusion by reducing the high infrastructure costs of traditional “bricks and mortar” banking. …


January 14, 2016 | Mobile Money | Global | Arunjay Katakam

This blog post was co-written by Arunjay Katakam and Ben Lyon, a board member of Kopo Kopo.

The opportunity of merchant payments in mobile money makes them impossible to ignore. Enabling consumers to pay for goods and services with…


December 17, 2015 | Mobile Money | Global | Arunjay Katakam

This blog post was co-written by Arunjay Katakam and Alex Lazarow from Omidyar Network.

Mobile is poised to disrupt micro insurance access and delivery in emerging markets. While the mobile-delivered micro insurance industry is nascent, it is accelerating rapidly…


August 24, 2015 | Mobile Money | South Asia | India | Arunjay Katakam

This post was written with contributions from Lara Gidvani.

Mobile money in India has come a long way in the last eight years, with the landscape changing each time new regulations have been introduced. …


June 4, 2015 | Mobile Money | Global | Arunjay Katakam

What have we learned from mature markets?

In recent months, we’ve been hearing a lot about technology companies launching mobile payments on smartphones in the US. In October 2014 we saw the launch of Apple Pay. In February 2015…


May 21, 2015 | Mobile Money | Global | Arunjay Katakam

The post is the final part of a series looking at key findings from the 2014 State of the Industry Report on Mobile Financial Services.

In a previous post, I looked at mobile insurance and how commercial and distribution…

Arunjay Katakam

Arunjay Co-founder x3, Exit x2, Ex-GSMA Mobile Money, Payment Specialist — Solving for poverty

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store