A Beginners Guide to Tracking with UTM Parameters

Asi Dayan
Asi Dayan
Nov 27, 2016 · 7 min read
Image for post
Image for post

Originally published at the Oribi blog.

Learn how to use UTM parameters to know where your traffic is coming from.

What are UTM parameters?

How to create a URL with UTM parameters?

Image for post
Image for post
Image for post
Image for post
Image for post
Image for post

What else can you track with UTM parameters?

Image for post
Image for post

The importance of consistency

Image for post
Image for post
Image for post
Image for post

But how do you see the results from your UTM parameters?

Image for post
Image for post
Image for post
Image for post

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch

Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore

Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store