DETERMINATION AND PERSEVERANCE
To persevere is to continue in a course of action in spite of difficulty or lack of success. Determination means persistence, striving hard to achieve any goal or ambition. … Constant efforts and perseverance, clubbed with strong determination, can only enhance any person to success or fame.
Lee Iacocca: You’ve got to say, “I think that if I keep working at this and want it badly enough I can have it. It’s called perseverance.”
Mental Preparedness for Dealing with Difficulties
One of the most common reasons for entrepreneur failure and business closure is a lack of determination and persistence.
Those who are not determined to persevere until they succeed tend to jump from one idea to another when encountering difficulties. If you don’t try to overcome the difficulties none of your ideas will have a chance to mature into something successful.
In contrast, successful entrepreneurs talk about the difficulties and sometimes very creative ways of handling them.
Perseverance until Success
Every project requires investing energy and resources. When a project fails entrepreneurs must understand and accept failure, but at the same time understand that it does not necessarily mean that they themselves are a failure. Projects can fail and statistics can even show that the rate of success is not as high as it sometimes seems to be.
Sometimes it seems like everyone around us is successful while only our project fails, but this is not so. It is just that people know about success and want to share it, while minimizing failure. However, before success, most entrepreneurs experience failure. Success comes from a lot of persistence and determination.
Michael Jordan, former NBA star, once said, “I’ve failed over and over and over again in my life. And that is why I succeed.”
The more we habituate ourselves to get out of our comfort zone and have new experiences, the more we practice starting over without the anxiety of obstacles and new challenges. These are important qualities for being entrepreneurial with determination and persistence as our armor.
