Attraqt makes strides to acquire personalization partner Early Birds
Fashion retailer, The Kooples, is confirmed as the first brand to sign up to the unified solution
May 8, 2019…London UK, Paris, France… Ecommerce search and merchandising technology provider, Attraqt, (LON: ATQT) has today announced it has entered into a conditional agreement to acquire omnichannel personalization platform, Early Birds.
The unified solutions will deliver omnichannel search, merchandising, and product & content personalization for retailers & brands. …
Attraqt’s AI-driven Visual Recommendations solution has generated uplifts in conversions of up to 135%.
April 24, 2019 London UK….Attraqt (LON:ATQT) a global onsite search, merchandising and personalisation provider, today announced the successful results of its Image Recognition solution with fashion brand, Forever New.
Working with Attraqt’s SaaS platform, Forever New was able to process product image data to automatically recommend visually similar products to shoppers based on their browsing behaviour. The new technology is set to transform how retailers approach their search and product recommendation functions, and Forever New is the first Attraqt customer to implement this functionality.
Attraqt is the first provider to combine image recognition solutions with a recommendations engine that harnesses search and merchandising strategies alongside a retailer’s product data points such as images, price, stock and conversion rates. This innovation has enabled the Forever New ecommerce team to strategically augment the automated system with advanced merchandising strategies to hit the right balance between creating optimal shopper experiences, brand equity and trading goals. …
March 18th2019…London UK, Paris, France… Ecommerce technology providers, Early Birds and Attraqt (LON :ATQT) have today announced a partnership that consolidates their best-of-breed ecommerce capabilities in search, personalization and merchandising for retailers & brands. Early Birds’ omnichannel personalization offering and reach in the French retail market combined with Attraqt’s global onsite search, merchandising and internationalization expertise, will offer retailers new, integrated shopping experiences and further opportunities for commercial growth.
Both companies have mutually beneficial capabilities embedded in AI and automation and these are poised to offer retailers better conversions, improved operational efficiencies and ultimately more valuable experiences for their shoppers. The partnership comes at a time when many retailers across Europe are struggling to meet rising expectations of shoppers who demand the efficient, personalized offering of online shopping alongside the richness and curated inspiration of an in-store experience. …