Current and Upcoming Trends in Wealth Management

A registered representative with Centaurus Financial, Atul Makharia has been working in finance for over two decades and is Series 7 and Series 63 certified. Atul Makharia received his MBA in finance from the University of South Carolina and works as a senior wealth advisor at Cola Wealth Advisors.

The wealth management industry, like many others, is undergoing significant changes in response to certain market drivers. One of those changes is a substantial uptick in sustainable investing. Many investors entering the market are trying to integrate environmental, social, and governance factors into their investing decisions.

In addition, wealth management firms are adopting artificial intelligence-based wealth management tools, such as AI virtual assistance, which is starting to be mainstream to include emotional analytics to their advisory services. AI will also improve process efficiency by reducing costs and boosting the performance of wealth managers.

Lastly, an increasing number of wealth management firms are recognizing the need for an integrated presence across multiple platforms. An omnichannel approach is starting to be the expected standard to meet investors’ needs.

Securities and advisory services offered through Centaurus Financial, Inc. Member FINRA and SIPC, a Registered Investment Advisor. Centaurus Financial, Inc. and Cola Wealth Advisors are not affiliated companies. Please visit Cola’s website for more information: https://www.colawealthadvisors.com/.
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