Barbara Frontera
Marketing Consultant/Strategist, Entrepreneur. Current obsessions: big data, baroque and early music, game mechanics & the ROI of social media.
Highlighted by Barbara Frontera
From A billion dollar gift for Twitter by Anil Dash
…kes it damned obvious that investors watching your signup numbers have thoroughly missed the point. Change the metrics, change the story, take the reins and lead them into a better understanding of the world than whatever meager measurements they got obsessed with in 2009.