Barsha PandaLeadership, the tough parts few talk about.The tragedy of leadership in business is that it is often seen as a toss-up between winning a popularity contest or running an…Sep 4, 2020Sep 4, 2020
Barsha PandaOn Putin and his brand – counter-intuitive but powerfulI find Vladimir Putin fascinating. Not his ideology, but him as a personality, his story (and sometimes the lack of), and his…Jun 30, 2019Jun 30, 2019
Barsha PandaBuilding a personal brand isn’t about ‘being fake’; and other storiesThis is primarily a thank-you note to everyone who shared your views for the Storytelling and Personal Branding workshop ‘The Story and the…Feb 11, 20184Feb 11, 20184
Barsha PandaNostalgia has a taste, and its a lot like ‘chai’Chai or ‘cha’ as I am more used to calling it (its an East India thing), was never just a beverage. It was always an event one looked…Nov 11, 2017Nov 11, 2017
Barsha PandaIs social media making marketers and storytellers tone-deaf?A lot has happened since Pepsi released its Kendall Jenner ad. Twitter has ripped it apart. Marketing gurus have responded with their PoVs…Jul 11, 2017Jul 11, 2017
Barsha PandainbrandinginstituteSlack to Microsoft: How earned media could have worked better than an adI like Slack. It helps unclutter my mailbox, work happens faster, interactions become easier and the Slackbot’s humor is pretty cool. I…Nov 6, 2016Nov 6, 2016