Ben Suarez

The secret? It’s easier to get people to work on making something 10X better than to get them to help make it 10% better. Huge problems fire up our hearts as well as our minds. When you’re aiming for a 10X gain, you can’t …

Instead of buying the nicest clothes, spend time with people who don’t care what clothes you wear.

We decided we needed to take a different — and bolder — approach to this problem. We believe people who write and share ideas should be rewarded on their ability to enlighten and inform, not simply their ability to attract a few seconds of attention. We believe there are millions of thinking people who want to deepen their understanding of the worl…