Making the most of inspiration when it strikes

Understanding why your gut tells you explore

Bethany Heck

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In the second case study on going in-depth about design decisions, we will talk about how to be more aware of what’s firing in our minds when inspiration strikes and how to use creative momentum while being purposeful with your decisions. We’ll also talk about working with existing assets and letting that guide your problem solving as it relates to typefaces, colors and compositional methods.

Inspiration strikes at the strangest times. I was watching The Thin Blue Line several months back, which is one of my favorite documentaries. Near the end, director Errol Morris plays a recording of a conversation he had with David Ray Harris (instead of me describing why Harris is involved, you should just go watch the film). Morris supplements that audio with a few shots of his micro-cassette player—an Olympus Pearlcorder L200.

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