How We Crowdsourced Our Bettr Bank Card Design

Bettr.App
Bettr.App
Dec 14, 2017 · 3 min read
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Hello Bettr Community, here’s the lowdown on the Bettr Community Alpha card design campaign.

While we’re building Bettr, we’re getting our Community to give us their feedback every step of the way. During the Alpha ver 0.1 phase, we received valuable feedback, including that our community members felt that the Bettr card could better represent what we stand for — collaboration, innovation and opportunity. With that said, we decided, who better to design the new Alpha Card, than our Community? After all, the card will belong to every one of us.

And so, we ran the #MyBettrCard Design Competition, giving our Community the chance to submit their card designs.

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Anyone from a seasoned designer to a napkin artist could submit a card and the entire Bettr Community had the chance to vote for their favourite design. Community members, and the friends and family of the finalists voted for the card they want to carry, in our poll.

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We received dozens of submissions, hundreds of votes, but there could only be one winner. Sibusiso Mkhwanazi from Pretoria took first place with his unique take on the Bettr Card. When we asked him a bit more about the inspiration behind his design, he said;

“When it comes to design, South Africa has its own design style and flair which I felt the need to showcase.”

His local flavour won our Community’s vote, and Sibusiso won R5000, and will see his design live on the Bettr card. Follow him on Instagram (@Handsome_mk) to keep an eye on this talented designer.

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We know what you’re thinking, “How do I get my hands on the new #MyBettrCard?” From here the #MyBettrCard design will be submitted to Mastercard and we should expect to get the first batch, printed, mag-striped and ready to use by early 2018. The Bettr Community will be the first to try out the new card and connected Bettr banking app.

If you haven’t yet, join the Bettr Community. This will keep you up to date with the development of our card, and give you exclusive access to more collaboration opportunities. Sign up at Bettr.finance

Want to know more about Alpha? Check out Welcome To The Alpha Community

Any suggestions or new innovations you want us to check out? We’re just a DM away.

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For those who missed it, check out our infographic from our August Bettr Alpha ver 0.1 trails https://blog.bettr.finance/bettr-alpha-ver-0-1-results-numbers/

Visit us at https://bettr.finance to secure your spot for Alpha ver 0.3

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