Back in the 70s, a tobacco major had announced a scheme saying that if people brought five empty packets they would get an autographed photograph of Aparna Sen.

This photograph of #AparnaSen by Sukumar Roy has an interesting story:

“Back in the 70s, a tobacco major had announced a scheme saying that if people brought five empty packets they would get an autographed photograph of Aparna Sen. The photo on display is the one I had shot for this purpose,” said Roy.”

The exhibition was supported by Art Inn and Sensorium, “Sensorium’s founder Sounak Chacraverti had been a curator of cultural exhibitions and also an art collector for over a decade now. It was in 2002, when Sounak started off in this journey with an art shop at Swabhumi — a heritage plaza in Kolkata. Six years later in 2008 Sounak had his first experience in curating and archival exhibition — The World of Tapan Sinha at ICCR, Kolkata. The exhibition demonstrated film stills and film memorabilia of the auteur. That is when “Sensorium” — Archiving Popular Culture was formed. In 2014, Sensorium did another similar show on Basu Chatterji called A Manzil of Memories which again became a big success. Sounak is one rare curator in our country who shuttles between exhibitions of fine arts and archival exhibitions viz on cinema.”

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Courtesy- Film Impressions