Alessandro Broccolo – Medium

Alessandro Broccolo

Alessandro Broccolo
in
tourismaccelerator

Network Effect to boost (or re-think) DMS in destinations

Memories: “the first time that I have heard about Destination Management System (DMS) I was at university. Many years have gone, almost…

Jan 2, 2017

Network Effect to boost (or re-think) DMS in destinations

Jan 2, 2017

Alessandro Broccolo
in
tourismaccelerator

Il network effect è la chiave per far funzionare (o ripensare) i DMS

Ricordo: “La prima volta che ho sentito parlare di Destination Management System (DMS) ero ancora all’università. Sono passati quasi…

Dec 31, 2016

Il network effect è la chiave per far funzionare (o ripensare) i DMS

Dec 31, 2016

Alessandro Broccolo
in
tourismaccelerator

How to integrate the start-up in the destination

Skift’s radar on travel start-ups, Skiftseedlings, monitored the progress of 150 new businesses between 2012 and 2014 and found that about…

Dec 20, 2016

Dec 20, 2016

Alessandro Broccolo
in
tourismaccelerator

Worlds, stories, experiences: Ikea and Amazon

We have repeatedly hinted at how the concept of storytelling has changed, especially in the post “How to use the magic wand in the…

Dec 12, 2016

Worlds, stories, experiences: Ikea and Amazon

Dec 12, 2016

Alessandro Broccolo
in
tourismaccelerator

The Platform Business Model: an example by Marriot and Expedia

The platforms are perhaps the most revolutionary model that is accompanying the transformation of our society as a whole, that is, its…

Dec 5, 2016

The Platform Business Model: an example by Marriot and Expedia

Dec 5, 2016

Alessandro Broccolo
in
tourismaccelerator

The two faces of business intelligence

When it comes to business intelligence (BI), one normally refers to data analysis and processing, more precisely Big Data.

Nov 29, 2016

The two faces of business intelligence

Nov 29, 2016

Alessandro Broccolo
in
tourismaccelerator

Community growth from the inside.

Indigènio is the Italian tourist insider platform

Nov 23, 2016

Community growth from the inside.

Nov 23, 2016

Alessandro Broccolo
in
tourismaccelerator

Funnel Revolution. Thoughts after Phocuswrite conference

Funnel Revolution Phocuswrite Conference. How to manage funnel in tourists destinations.

Nov 21, 2016

Funnel Revolution. Thoughts after Phocuswrite conference

Nov 21, 2016

Alessandro Broccolo
in
tourismaccelerator

The future of travel distribution. What will happen to the destinations?

If we want to transform our destination into a platform we need to acquire a 360° degrees vision of the system.

Nov 17, 2016

The future of travel distribution. What will happen to the destinations?

Nov 17, 2016

Alessandro Broccolo
in
tourismaccelerator

Today the destination exists only if it is a platform.

This insight could bring the tourist destination to a new level.

Nov 16, 2016

Today the destination exists only if it is a platform.

Nov 16, 2016

Alessandro Broccolo

Alessandro Broccolo

I’m a connector between digital and analog. I’m trying to bring digital transformation in tourist destinations. Mission impossible? Yeah but this is me.

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