BulbshareHow generative AI can help every major industryGenerative AI is set to revolutionise the way businesses interact with customers and deliver their services. By using AI-powered machine…Jan 25, 2023Jan 25, 2023
Bulbshare5 issues with current customer listeningIn today’s digital world, customer listening is an essential part of any successful business. It allows companies to understand their…Jan 20, 2023Jan 20, 2023
BulbshareThe 5 marketing trends to watch for in 2023With the world of marketing and advertising constantly changing, it is important to stay up-to-date on the latest trends and technologies…Jan 18, 2023Jan 18, 2023
BulbshareNext gen shopping: How to connect with Gen Z consumers during record inflationBrands are vying for the attention of these youngsters, but they have to play by the Gen Z rules.Jan 16, 2023Jan 16, 2023
BulbshareThe cost of living ebook: Your guide to buying behaviours in times of inflationRapid inflation hurts consumers’ wallets and forces them to spend less. Brands must make changes to better serve their customers.Jan 9, 2023Jan 9, 2023
BulbshareCommunity Purpose Playbook: How to put purpose at the heart of your brand to resonate with your…In the era of the B Corp, CSR doesn’t cut it anymore. Critics are dismissing the gestures corporate social responsibility represent.Jan 2, 2023Jan 2, 2023
BulbshareUnlocking the power of fan engagement: Lessons from footballFootball is undergoing a shift towards fan engagement and consumer listening after fans’ disapproval served the Super League the red card.Dec 26, 2022Dec 26, 2022
BulbshareValue Playbook: How to re-think your media spend and connect with Gen-Z…Gen-Zers are not watching your ads. 99% skip ads when given the opportunity, and 63% have an ad blocker installed on their browser.Dec 19, 2022Dec 19, 2022
BulbshareBulbshare 2022 food and drinks report: 10 trends on the future of diningFrom metaverse menus to abstemious alcohol, 2022 is serving a fresh batch of food and drink trends catered to the new, conscious consumer.Dec 12, 2022Dec 12, 2022
BulbshareHow 5 key markets rank sustainability as a buying priority in their grocery shopSustainability is a global issue — one concern that may blight us all.Dec 5, 2022Dec 5, 2022
