All The Steps To Create A Viral Sign Up Form
If you have a lead capture on your website, then you understand the value and what that means to your business. But, what if there was an easy way to turn that one email address into 2, 3, 5 or more? If someone is willing to give you their contact information, then they might also be willing to tell their friends. This could me 5 sign ups for every 1!
So the key point here is you need to incentivize them and give them more of what they want, and this needs to be a small value to you (dropbox gave away storage, which was low cost) in exchange for them referring their friends/contacts. This is potentially a viral combination.
STEP 1 — Sign Up for Untorch
Enter Email & Password (You should be automatically Logged In)
STEP 2 — Create a Campaign
Name: Name of your campaign should be (The Thing they are signing up for). Tomorrow or next week they are going to forget they signed up for this, so you need a good campaign name that will remind them and make sense tomorrow.
Offer: Benefit or what they get once they reach the goal below. Make sure you explain the offer (Get this when you refer X number of People)
Number of Signups: This is up to you (Higher Value, Higher Number of Referrals you should request)
Webpage: Enter Your Website
STEP 3 — Setting Up Emails
This is what is going to be sent to people that sign up.
Color: Make sure the color matches your brand (Here is the tool I use)
From Address: I typically put in my email address, larger companies might have email@example.com or whatever you want to appear.
STEP 4 — Click Save (seriously)
STEP 5 — Get My Widget
STEP 6 — Install on Your Website
STEP 7 — Install on Wordpress (if necessary)
1. Install plugin:
2. Create a new shortcode
Using Shortcoder, create a new shortcode and call it: “untorch”
3. Open the Shortcoder plugin
Most likely under the Settings tab on your Wordpress side menu, and have the shortcode contain the code below (Make sure to replace “###” with your own id!):
4. Issues with the input field getting disabled?
Create a new shortcode with the following code and name it enable_input:
5. Add the following text
On the page you wish to have the capture form: [sc:untorch] (and [sc:enable_input], if necessary)
For more hacks like this visit SumoHacks.
Originally published at www.seedsumo.com.