Why Animation is Important? Here is our Global Market Research on Animation for You!

Visual content that is popularly used for business can range from photos, infographics, videos, and gamification. Don’t Believe Us? Here are the STATISTICS on Animation related to it to help you understand!

Animation offers major growth potential: Animation content contributes to the great business growth and adding animated explainer videos to the website landing page can see thousands of new customers, which can ultimately increase the revenue. Reports have shown that animated videos have the potential to boost traffic by almost 200 %.

Every business is doing it: Content marketing institute has stated that about 82% of B2B and about 79% of B2C organizations are now using animated videos in their content marketing strategies.

Limited time to attract consumers: Visitors are becoming more impatient when they find length content that is difficult to consume. They are unwilling to read long blog posts that don’t have visuals and want something that is to the point, offers value and is also entertaining. All these are offered by animations.

Better for sharing: More than half of the executives are of the opinion that they would rather watch a video instead of reading the text, and about 64% of the visitors who watch a video are more likely to purchase a product or service from the site. 90% of people who watch promotional videos on their mobile devices share it with their followers or friends.