A few months ago, I gave a presentation on Agile and Lean UX at iHub here in Nairobi. A number of people have asked me to share the presentation online. Without trying to replicate all that’s out there on both subjects, here is the crux of what I presented.
Personas are a powerful design technique and a great way to design products. They are even becoming to be standard in user experience design. Personas can help in building and reinforcing design culture and foster collaboration around real user goals and needs.