Chris TraderRe-Defining Success in Digital MarketingWhat defines the success of our digital advertising campaigns? I do not bring this question up seeking to answer it here, nor am I trying…May 8, 2016May 8, 2016
Chris TraderMerging Marketing Silos is increasingly important as technology evolvesThere are many different pieces to the marketing puzzle that far too often work independently of each other. We have the media side, the…Dec 3, 2015Dec 3, 2015
Chris TraderData vs. Creativity in AdvertisingThe buzzword these days is big data. We have access to more data now than ever before. Sometimes there is too much data out there for us to…Oct 21, 2015Oct 21, 2015