CerosEverybody Loves David Ogilvy’s Rules of Advertising. But Does the Wisdom Still Apply?David Ogilvy is a legend in the world of advertising. Often referred to as the “Father of Advertising,” Ogilvy paved the way for how we…Jun 24, 2019Jun 24, 2019
CerosThe Easiest Way to Understand the Internet Bill of RightsCalifornia Congressman Ro Khanna thinks you and your data deserve a safe, open internet. So we made an adorable squirrel to illustrate the…Mar 6, 2019Mar 6, 2019
CerosThe Big Data Science Behind Your Favorite Binge-Worthy Netflix ShowsCould this algorithm-based approach to content creation have a reserve effect on otherwise innovative content?Mar 23, 20171Mar 23, 20171
CerosHow Graphic Design Legend Paul Rand Cracked Corporate IdentityIn 1996, he was declared “the greatest living graphic designer” — it was yet another ‘feather in the cap’ for Paul Rand, and one of many…Mar 16, 2017Mar 16, 2017
CerosThe Art of the Chaos: Punk Rock’s Timeless Influence on Graphic Design and MarketingUnderstanding how one graphic designer captured a voice and defined a generation built on chaos can teach us a thing or two about what it…Feb 23, 2017Feb 23, 2017
CerosBehind the Burger: The Fascinating History of In-N-Out“Keep it real simple. Do one thing, and do it the best you can.”Feb 16, 2017Feb 16, 2017
CerosHow the Coney Island Sideshow Still Throws Crowds in the Age of NetflixWhat makes for an “authentic” experience these days?Feb 9, 2017Feb 9, 2017
CerosHow a 1973 Shave Cream Ad Launched the $5 Million Super Bowl Commercial PhenomenonThe key to a great Super Bowl commercial, as it turns out, has very little to do with the product itself.Feb 2, 2017Feb 2, 2017
CerosHow the Rise of Narrative Design is Revolutionizing the Craft of Video Game StorytellingWith the rise of the narrative designer, there are now new portals of storytelling opening up to reveal fresh new narrative dimensions…Jan 26, 2017Jan 26, 2017
CerosHow Graphic Design Legend Massimo Vignelli Cracked the NYC Subway System“Understanding what you’re working with — not just what something should look like — is a key factor when solving real problems; to get…Jan 19, 20171Jan 19, 20171