The ‘Unsubscribe’ experience needs to be improved
Mark Jenkins

All I thought when I read the title was ‘OMG, YESSSSSSS.’

What really pisses me off is the ones where you search for the “unsubscribe” or “update my preferences” link and click on it only to find that you have SIGN IN with a username and password that you obviously do not know JUST to stop recieving emails from people you never asked to receive emails from in the first place. WTF.