Christina MariaDigital Transformation comes in styleYet another subject that has been very popular the last few years in every business discussion, study, presentation, group, forum etc…Oct 7, 2019Oct 7, 2019
Christina MariaThe importance of partnershipsWhen in business it is always the case that companies work together with many other companies whether they are their customers or their…Oct 7, 2019Oct 7, 2019
Christina MariaCompany culture is all about peopleLately I have been spending lots of time discussing with several Tech companies about different sort of matters, mostly related to…Oct 7, 2019Oct 7, 2019
Christina MariaVision is a virtue!Version:1.0 StartHTML:000000232 EndHTML:000010850 StartFragment:000005857 EndFragment:000010766 StartSelection:000005857…Jul 10, 2019Jul 10, 2019
Christina MariaTrust is good KarmaOne of the most important chapters in the Yoga philosophy is Karma. In karma it is strongly believed that if you do something good, this…Jul 3, 2019Jul 3, 2019
Christina MariaMarketing KPIs: set, monitor, analyze.In IT, marketing has become or tends to finally become vital part of the overall strategy, which is great news. However, there is quite a…Jun 26, 2019Jun 26, 2019
Christina MariaIf Content is King, what are you feeding it?One of the most repeated common rules in marketing is that content is king. But what does that actually mean to you? Up to now, you might…Jun 20, 2019Jun 20, 2019
Christina MariaMind the gap! Bring your sales and marketing teams to work closer togetherA long time ago, when I was part of a sales team, I remember that marketing was not highly valued. Sales teams were thought to work harder…Jun 12, 2019Jun 12, 2019
Christina Maria7 (+1) reasons why IT companies should invest in marketingThe last few years there has been a vast change in the way IT companies operate. This is mainly due to the cloud technologies that have…Jun 3, 2019Jun 3, 2019
Christina MariaThe importance for IT companies to shift their business modelLets start with the basics and take as granted that technological shifts and large vendors do make the IT world go around. If you are an…May 31, 2019May 31, 2019
