Instagram Stories: Everything You’ve Ever Wanted to Know (No, Really …)

Chris Strub
Aug 31, 2018 · 2 min read

According to Facebook, sometime in 2019, Stories are expected to outpace Feeds as the primary way that we consume content on social media.

Stories usage is up more than 842% over the last two-plus years, and now brands, businesses and creators are scrambling to keep up with the latest updates.

In June 2018, I presented on stage at Social Media Day Denver (above) and Social Media Day Wichita about the importance and value of Instagram Stories.

The most common query about Instagram Stories is How to Create Highlights. I created a two-part video showing how to make your first Instagram Story Highlight. And while it might sound complicated, the process of creating an Instagram Story Highlight is rather simple:

Other people ask about how to use Questions on Instagram Stories:

A lot of people wonder how to add GIFs to Instagram Stories:

Another common query is about your Instagram Stories Archive:

People curious about wanting to save time while being consistently creative on Instagram Stories seek information about Instagram Stories Templates:

Instagram Stories has a polling feature that allows your viewers to vote ‘A’ or ‘B’ style. So how can viewers vote on your Instagram Stories, and how can you collect that information?

And a lot of people seem worried about whether creators will see that they took a screenshot during their story. So, do people know if you screenshot their Instagram Story?

Finally, a lot of people wonder how you can change fonts on your Instagram Story:

These videos provide straightforward answers to the top questions about Instagram Stories, according to Google Trends, but what’s most important is taking into consideration how to best take advantage of all the different aspects of Instagram Stories and formulating an effective Instagram Stories strategy.

That’s why I built LearnIGStories.com, where I offer much more than just these how-to answers: in more than two hours of video training, plus a 46-page document (with accompanying 61-minute audio version), I compare and contrast the value of all the different features of Instagram Stories, and show you how they can play well together to establish the ideal strategy for your brand.

If you took value from any of the videos in this article, you’ll absolutely love the content and logic offered at LearnIGStories.com. Statistics show that your brand needs an Instagram Stories strategy in 2018, and there’s no better place to start than LearnIGStories.com.

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Chris Strub is the first person to live-stream and Snapchat in all 50 U.S. states, author of ’50 States, 100 Days: The Book,’ host of the SocialWithStrub.com Facebook community and founder of LearnIGStories.com.

Chris Strub
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